Re:born's Story & Ceo Message
Hands-on experience.A better tomorrow for sport.
Through sports marketing, tournament operations, research and consulting, we create the changes needed on the ground.

Hello. I am the CEO and Research Director of RE:BORN Corporation Lab. Through experience in both sports operations and administration, I have worked to connect tournament management, sports marketing, research and education. Building on the practical experience I gained at the Korea National League and the Korea Football Association, I now focus on providing practical answers for the sports field through RE:BORN Corporation Lab.
RE:BORN aims to be a hands-on partner that makes sport healthier, more enjoyable and more sustainable. We have built experience across a wide range of areas, from youth tournament operations and sports marketing to commissioned research and educational content development. We will continue to create new value for the sports industry through planning that understands the field and responsible execution. Thank you.
CEO & Research Director, RE:BORN Corporation LabKim Hak-in
Experience
- Former Secretary General, Korea National League
- Former Manager, Tournament Operations & Innovation Project, Korea Football Association
- Ph.D. in Sports Industry Management, Kyung Hee University Graduate School of Physical Education
- CEO & Research Director, RE:BORN Corporation Lab
- Visiting Professor, Yewon Arts University and Myongji University
- Expert Member, Sports Reform Task Force, Korean Sport & Olympic Committee
Expertise
Books · Korean editions
We will connect field experience, research, education and content to build a sustainable growth model for the sports industry.

